By guest author Irina Patterson
Who doesn’t appreciate great PR? It leads to brand recognition and more business.
Let me use a case study to explain how simple it is with 1M/1M. One of our partners, Indian Institute of Technology, Kharagpur (IIT, KGP), held a custom roundtable with us in January 2012. Read the full article »
By guest author Irina Patterson
Which kind of entrepreneur do you want to be?
Great entrepreneurs always find the time to study even when they are very busy. They find the time to fill the gaps in their knowledge of how to build a business.
Weak entrepreneurs keep doing the same thing over and over again. They repeat the same mistakes that thousands of others have made before them and in doing so put themselves out of business. Read the full article »
By guest author Irina Patterson
One of our partners asked me for an overview of 1M/1M in a letter form. He wanted an easy way to explain 1M/1M to a government agency that he is part of. Read the full article »
By guest author Irina Patterson
Have you seen this? Entrepreneurs labor for years on their ideas and can’t sell their products because they have no customers.
They essentially work for free, drawing on their savings or their family and friends’ support. Read the full article »
By guest author Irina Patterson
Have you seen this? Entrepreneurs seek funding year after year, only to never get funded. Have you wondered why? It’s simple: Most likely, it is because their business is not fundable.
What does this mean? Some businesses will just never be venture fundable, no matter what their entrepreneurs do. The only way to build them is by alternative financing. Read the full article »
By guest author Irina Patterson
One incubator manager came up with a brilliant idea.
He said, “Irina, I’ll select one entrepreneur – the most suitable for 1M/1M from my incubator, and I will let you talk to him. If he signs up, we’ll have our 1M/1M pilot entrepreneur. He will share his 1M/1M experience with the rest of our entrepreneurs and off we’ll go.”
“Brilliant,” I said. “My cell is 786-301-2456 and my Skype is irina_patterson. I am standing by, ready to talk … most important, I am ready to listen.” Read the full article »
By guest author Irina Patterson
Vikrant Mathur learned about 1M/1M in early 2010 through a friend. They went to INSEAD together.
In 2010, Vikrant’s company ifood.tv had already operated for four years without much external advice. It became a popular destination for food- and recipe-related video content. Now, Vikrant was ready to scale his company up. Read the full article »
By guest author Irina Patterson
Dan Stewart came upon 1M/1M by pure luck. A friend referred Dan, a Florida entrepreneur, to one of Sramana’s roundtable recordings. He watched it and liked it.
Why did he join 1M/1M? He had grown frustrated with his efforts at a previous startup. Read the full article »
