SM: I like that your business is simple and elegant.
RK: The roots of the business were very simple. The focus was on the end user experience. It was an easy service to use and the product was not cluttered. If you look at other collaboration services there are 80 services there, most of which are not used. >>>
SM: What was your revenue like when you first raised money?
RK: It was getting close to $1M. We were three people but we had a very bandwidth intensive service. We had a substantial infrastructure that we were building out. >>>
The next free, online 1M/1M Strategy Roundtable for Entrepreneurs will be held this Thursday, July 15, 2010, starting at 11 a.m. EDT/8 a.m. PDT/8:30 p.m. IST. We hope you will join us and let other entrepreneurs know. You can find more details and register here.
By guest author Praveen Kumar
Sock Monkeys Clothing is a clothing line designed for children suffering from skin conditions such as eczema, epidermolysis bullosa, chicken pox, and other sensitive skin issues. The primary benefit is the scratch protection offered by the permanent “hand socks” that make up a part of each garment’s sleeves and cover fingernails while allowing children to still use their hands to pick things up. The clothing is made from extremely soft organic cotton to provide maximum comfort. Additionally, all stitching is on the outside of the garments to prevent chafing, the snaps are nickel-free to prevent allergic reactions, and the tags tear away easily to avoid irritation. All products are hand-made in the United States. >>>
SM: Do you work integrated deals with other major software vendors?
RK: We have some, but the majority of the time users need to go install the YouSendIt plug-in on their own. We have done a little bit of both, and we would like to do more integrated solutions. >>>
Spain wins a well-deserved victory. Thankfully the Dutch were not rewarded for a poorly played game. It’s also great to see that Diego Forlán was awarded the Golden Ball for the best player of the 2010 FIFA World Cup. Personally, I enjoyed the Uruguay vs. Germany game yesterday much more than today’s Spain vs. Holland game, which was boring, combative, and overall poor football.
Forlán will probably not be playing in the 2014 Brazil World Cup. Here are some of his beautiful goals from other games. >>>
Is entrepreneurship just about the exit? I discuss this question with Jouko from GrowVC in this podcast. Read or listen to the rest of this week’s articles and recordings by clicking on the full article link. >>>
SM: What was the conversion ratio?
RK: Over the past two years we have doubled our conversion rate on the free-to-paid subscription side to 4%. Overall, including our transactional pay-per-use which includes enterprise, the conversion rate is close to 10%. >>>