Sramana Mitra: I want to know precisely what happened in 2008. What are the significant things that you did in 2008 and how did those play out? This $1.1 million, was there a concentration of colleges you were getting this from?
Blaine Vess: In 2008, we launched in international markets and started the acquisition of our competitors. That year, we ended up doing about $2.8 million in revenue. We get visitors from all over the world so it wasn’t coming from a specific college.
Sramana Mitra: Was Chris working full time or did he take up another job?
Blaine Vess: Chris was working full time on this business. He was also doing the contract programming with me.
Sramana Mitra: You guys were doing contract programming. You had a job and Chris was doing the business?
Sramana Mitra: What was the motivation? If I am a student, why would I want to load up my course notes?
Blaine Vess: The main motivation is to get access to other people’s course notes or research. Say you’re writing a research paper on global warming and you have a writer’s block or you’re three pages in to a five-page research paper, you could get ideas from other people and see how they approach the topic.
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.
We’re seeing a wonderful trend of student entrepreneurs building substantial businesses without dropping out. Blaine Vess is yet another great role model. This story outlines Blaine’s entrepreneurial journey.
Sramana Mitra: Blaine, let’s start with introducing our audience to you. Where did you grow up? Where were you born? What kind of back story leads up to StudyMode?
Blaine Vess: I’m Blaine Vess, the CEO of StudyMode. I grew up in the suburbs of Chicago, which is where I co-founded StudyMode with my friend Chris Nelson. At that time, we were going to North Central College. From there, I ended up moving to Northern California and graduating from San Jose State University with a degree in Marketing. I originally focused on Computer Science and learned that I could program, but it wasn’t my specialty. So I switched over to Marketing and ended up moving to Los Angeles.
Today’s generation of students has a high exposure to the Internet, smartphones, social and many other technologies from a very young age. It is not uncommon to see college students tinkering with technology, starting digital startups, and making millions (and occasionally even billions). Some drop out of school to build their business, but not all. Some stay on in school to get the best of both worlds.
Today, we are going to look at some such student entrepreneurs that we have worked with.
Jeff Nobbs is the founder and CEO of Extrabux, a highly regarded shopping rewards site monetized via affiliate commissions on online transactions. He co-founded Extrabux as a student at the University of Southern California in 2006. He and his co-founder, Noah Auerhahn, who lived in the same dormitory, worked on the project while they were still at school. Two years later in their junior year, they submitted Extrabux to the USC business plan competition, where it won first place and received $25,000, its first stamp of credibility. That helped them build a team and raise close to a million dollars over the next year. They are now on a run rate of over $10 million and their revenue in 2012 was about $5 million. Read more about how Jeff made Extrabux a success in my interview with him.
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There are a number of relatively slow growth markets in which we do a lot of business: India and EdTech are two examples. These are also two markets that I am passionate about, and have covered prodigiously for a long time. In a way, these markets, and many others that have similar characteristics, share very similar trajectories vis-a-vis entrepreneurship, venture capital, and exits. Another market in which 1M/1M doesn’t have much presence, but I have invested in, is Cleantech. The story is somewhat similar there as well. Let’s take a look at these slow-growth markets, and how they will emerge over the upcoming years.
Omninox develops interactive, mobile study guides called Omniguides™ for high level math and science courses. It aims to consolidate the material that students learn for Advanced Placement (AP) STEM (Science, Technology, Engineering, Math) classes by offering built-in software tools such as a calculator, quizzes, and sketchpad with social sharing. >>>
As a follow-up to my previous post, The Time Has Come For The College Entrepreneur, a question that begs to be answered is: What is the composition of a youth entrepreneurship course? What are the assumptions that need to be made about what students know?
Of course, one of the assumptions needs to be that the student has no business background or business training. Typically, they come from other streams of study and need to take entrepreneurship as a supplemental course.
In addition, give the job prospects, we have to also keep in mind the cost of education. It’s not reasonable to expect a large number of our unemployed youth to go to expensive business school programs and be saddled with large debt burdens. Entrepreneurship education needs to be imparted quickly, efficiently, and at a minimum cost. Ideally, it’s on a live project – a company – a venture – that the student has already started tinkering with.
I have tried to keep these criteria in mind as I have designed the One Million by One Million (1M/1M) program.
I am also curious to hear from educators at high schools and colleges who are coaching and mentoring students facing this deep recession on what, if anything, you are doing to steer them toward entrepreneurship.