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Startups – Designing for Triple-Bottom-Line Innovations

Posted on Friday, May 27th 2016

By Guest Author Soren Petersen

Startups tackling sustainability are now in vogue, with organic farming, clean energy and mediation platforms for the sharing-economy. Whether they are rooted in a sincere desire to improve our world or just interested in lip service remains to be seen. If the sustainability performance from established firms is any indicator – it will take a paradigm shift for any real change to occur. >>>

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NASA Worldwide Hackathon

Posted on Monday, May 23rd 2016

By Guest Author Soren Petersen

Few organizations are as inspirational to millions around the world as the National Aeronautics and Space Administration. (NASA) From placing the first man on the moon, to the space shuttle program, the Hubble telescope and the Mars mission, reaching for the stars is a well-known mission of NASA. However, relatively few people are familiar with the organization’s engagement in continuing education about the final frontier of space. One such effort is the amazing Space Apps 2016 hackathon. >>>

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Design for Breakthrough Innovation in Startups

Posted on Thursday, Mar 17th 2016

By Guest Author Soren Petersen

The opportunities for leveraging design are tremendous when developing breakthrough innovative offerings in new entrepreneurial ventures. Unsaddled with entrenched cultures, organizational architecture, procedures and legacy requirements, design has a “blank slate” to approach opportunities strategically and not just as an exercise in product differentiation. Studies at Stanford show that, for established firms, the strategic use of design offers an added value of 6.5% to thirty percent. >>>

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Creating Breakthrough Innovations Through Design With Big and Small Data Analysis

Posted on Sunday, Feb 14th 2016

By Guest Author Soren Petersen

For decades, Business Intelligence (BI) and, more recently, Big Data Analytics (BDA) has been successfully applied to create incremental innovations. These incremental innovations have been applied in such diverse areas as customer satisfaction, human resources, process management and merger & acquisitions. However, to date, the use of data has failed to provide new insights for breakthrough innovation. >>>

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Tailoring Design Methods to Incremental and Breakthrough Innovations

Posted on Saturday, Feb 13th 2016

By Guest Author Soren Petersen

It is increasingly hard to find something genuinely novel that one actually needs or even wants. Most new products are just slight facelifts of last year’s version that we can all easily live without. >>>

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Design Philosophy is Critical in Driving Breakthrough Innovation

Posted on Monday, Feb 8th 2016

By Guest Author Soren Petersen

It is now abundantly clear that incremental innovation only keep the Sharks away long enough to come up for air and that it takes breakthrough innovation to swim out into the Blue Ocean, where opportunities are plentiful. Changing market and technology positions usually requires a renewal of the organization and that is when a strong design philosophy becomes integral to success. >>>

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Design Philosophy — Rules of Thumb

Posted on Sunday, Feb 7th 2016

By Guest Author Soren Petersen

More than any other car designer, Chris Bangle understands how to create breakthrough innovation. Often controversial, he has been the ‘lead dog on the sled team,’ exposed to the cold arctic wind of public opinion. At the end of the day, the most sincere form of flattery has been the competitor’s that have copied BMW Group’s design. >>>

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How to Use Decision-Patterns in Startups

Posted on Saturday, Feb 6th 2016

By Guest Author Soren Petersen

The holy grail of building unicorn startups is to look in the right places and to reject the first thousand bad business ideas. The looking part is easy since one needs only to search areas of high market and high technology risk. However, what is the best path to making good business decisions throughout the process? >>>

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