
Yash Hemaraj is General Partner at BGV, and Founding Partner at Arka Venture Labs. This is a very interesting discussion that goes into the nuances of high velocity Positioning and Go To Market strategies.
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There are over 7000 Incubators and 3000 Accelerators around the world by now. On average, they take 25-30 companies per cohort, give each $15k-$150k in pre-seed funding, and off the bat, drive them to seek exponential growth funded by Venture Capital.
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Within the runway of a venture-funded startup, it is excruciatingly difficult to fix core technology problems.
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We are in 2024.
Almost every market is super crowded.
Most often, the problem is not with the sales team, nor with the technology.
The problem is with Product Positioning.
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When things are not going right, especially in B-to-B SaaS, the blame falls on the sales team.
As a company switches from Founder-led Sales to a Repeatable Sales Process, often, sales do falter.
Velocity cannot be achieved without a repeatable sales process.
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Product and Technology are not the same.
While technology failures are difficult to recover from, product issues can be addressed.
Often, once a startup starts to engage with the market, it develops a more sophisticated understanding of the market’s needs. Features, functions, integrations, APIs – a lot of input comes into the company through customer immersion.
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At the heart of most tech companies is, of course, technology. Today, the market is particularly frothy around Artificial Intelligence. AI is a technology that is notorious for not working as envisioned.
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I have been running 1Mby1M since 2010. I find myself saying to entrepreneurs ad nauseam that VCs want to invest in startups that can go from zero to $100 million in revenue in 5 to 7 years.
Startups that do not have what it takes to achieve velocity should not be venture funded.
Experienced VCs, over time, have developed heuristics to gauge what constitutes a high growth venture investment thesis.
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