Bootstrapping to $35 Million: BannerBuzz CEO Nishant Shah (Part 2)

Sramana Mitra: What was the insight in terms of customer acquisition for instance? What clicked?

Nishant Shah: When you’re growing the business and you’re bootstrapping it, it always depends on how much money you have. You want to spend more on marketing because you want to grow that way, but you have to have your infrastructure in place.

Bootstrapping to $35 Million: BannerBuzz CEO Nishant Shah (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. 

In these unusual times, many who once dreamed of funding are forced to bootstrap. Well, bootstrapping is good during good times, and necessary during bad times.

Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?

Thought Leaders in E-Commerce: LED Light Expert CEO Dara Greaney (Part 2)

Sramana Mitra: What do you do on the cash flow management side?

Dara Greaney: We finance a lot of it ourselves. We use a third-party company called Resolve. It’s a spin-off of a popular payment platform for B2C. People like the idea of not having to take the risk online. For larger companies, we do that ourselves. That requires us to do some vetting. 

Thought Leaders in E-Commerce: LED Light Expert CEO Dara Greaney (Part 1)

Dara spoke with us some years back on his previous venture. This time, he has switched from B2C to B2B and brings insights on the nuances of that sector.

Sramana Mitra: Let’s start by introducing our audience to yourself as well as to the new company that you’re doing.

Thought Leaders in E-Commerce: Talha Sattar, CEO of NimbleRx (Part 2)

Sramana Mitra: What is the business model for you? Are you on a marketplace commission business model?

Talha Sattar: We have a few different revenue streams. One is, we charge service fees or convenience fees. The average consumer might pay somewhere between $2 and $5 per transaction. That’s one revenue model we have.

Thought Leaders in E-Commerce: Talha Sattar, CEO of NimbleRx (Part 1)

Talha talks about trends and opportunities in pharmacy e-commerce.

Sramana Mitra: Let’s start by introducing our audience to yourself as well as to NimbleRx.

Talha Sattar: I’m from Pakistan. I’ve been in the US for 10 years. I run a company called NimbleRx. Our company enables online commerce and delivery for pharmacies around the country.

Thought Leaders in E-Commerce: Eyelation CEO Brad Kirschner (Part 3)

Brad Kirschner: After you get your eyes checked, you come out and you pick out your glasses. People will measure the distance between your eyes and the height of the bifocals. Our system does the measurements for the fitting and not for the prescription itself. They just bring their prescription to the kiosk.

Sramana Mitra: Where do you see opportunities in e-commerce in general? In particular, in the eyewear space. 

Thought Leaders in E-Commerce: Eyelation CEO Brad Kirschner (Part 2)

Brad Kirschner: One of the interesting things that has happened as well is, when I started, we spent two years developing the eyewear kiosk. We went out to the market with it. Almost right away, people said, “This is really cool. Can you do this for safety shoes?”

Sramana Mitra: That’s a completely different business.