Thought Leaders in Cyber Security: Avanan CEO Gil Friedrich (Part 2)

Sramana Mitra: I want to go down one level. Let’s take the phishing use case. Give me a little primer on what the approach has been in dealing with phishing so far and tell me what is differentiated in your approach. What are the benefits of your approach over others?

Gil Friedrich: That’s a great question because phishing is not a new problem. Phishing was present ever since email was present. However, one big change is the data and emails going to the cloud.

Thought Leaders in Cyber Security: Avanan CEO Gil Friedrich (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. 

Gil takes us through the earlier approaches to issues like Phishing and his innovation.

Sramana Mitra: Let’s start by introducing our audience to yourself as well as Avanan. 

Thought Leaders in Cyber Security: Cylynt CEO Ted Miracco (Part 5)

Sramana Mitra: Switching the line of questioning, is there a white space that you can point to? What can you talk about by way of opportunities?

Ted Miracco: I think the whole security field has a tremendous amount of white space. The model of having logins, passwords, and credentials is a tremendous white space. There is much fraud and there is so much going on out there in terms of people abusing credentials, especially in the SaaS world. That is a great opportunity.

Thought Leaders in Cyber Security: Cylynt CEO Ted Miracco (Part 4)

Sramana Mitra: I’ve done quite a lot of work in EDA. I worked very closely with Joe as well. I’ve heard his perspective about what you were talking about. I understand what you are saying, but from your point of view, you are trying to sell software, so you need segments that can buy your software to be able to grow your business.

This brings me to the next question. Could you describe architecturally how you do the anti-piracy solution in the context of a SaaS product? 

Thought Leaders in Cyber Security: Cylynt CEO Ted Miracco (Part 3)

Sramana Mitra: If your primary target is on-premise software, could you comment on what percentage of software is on-premise? The world is categorically shifting to cloud-based software. If your target audience is on-premise, how does that align with the current market trend?

Ted Miracco: That’s a great question. We have technology that works for on-premise and SaaS. It’s a fallacy to believe that on-premise software is going away.

Thought Leaders in Cyber Security: Cylynt CEO Ted Miracco (Part 2)

Ted Miracco: We put our minds together and started a company that was going to produce technology to help protect software intellectual property. That was the beginning. That was one eventful roundtable conversation. 

We launched the company, and it took off splendidly. We started getting into a lot of the engineering disciplines, protecting electronic tools at first and then mechanical and civil engineering. We gradually got traction by word-of-mouth. We have now rebranded the company. Our product is still called SmartFlow, but the company is Cylynt.

Thought Leaders in Cyber Security: Cylynt CEO Ted Miracco (Part 1)

Ted discusses anti-piracy.

Sramana Mitra: Let’s start by introducing our audience to yourself as well as to Cylynt.

Ted Miracco: I’m the co-founder and CEO of Cylynt. We are a cyber security company. We have locations in Dublin, Ireland and Los Angeles, California. We focus on anti-piracy technology, cyber security, and protecting intellectual property from theft, particularly, software intellectual property.

Thought Leaders in Cyber Security: Appsian CEO Piyush Pandey (Part 3)

Sramana Mitra: Do you go to market at all with Oracle or SAP?

Piyush Pandey: No. We are not reselling through them or with them.

Sramana Mitra: The use cases that you’re talking about, are they not specific to their products?