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Segmented MySpace

Posted on Thursday, Aug 3rd 2006

Techcrunch has an interesting piece on Eons, a MySpace for older users, so to speak. The comments are very interesting.

My thesis is that the concept of social / professional networking and community building in a targeted mode will filter down to every aspect of society. This means, your alumni association will have its own MySpace / LinkedIn, but as a walled garden. The American Institute of Architects will have its own, as would the readership community of EE Times.

In short, the niche social / professional networking will offer much better venues attached to niche content, niche web services, etc. for advertisers to reach these audiences. Chowhound could have its own network of foodies. Vogue could have its network of shopaholic socialites.
Thus, if you are looking for opportunities to build little community portals like this, you could make a list of niche areas that you know something about, pick one that captures your fancy, pull together a few mashups, write some code, and you would very soon have your own media property. Try it!

If you can generate 1M page views a month, you can then hire FM to sell your ads, generate some revenues, and soon, flip the company. Just don’t take gobbles of venture capital. This is a bootstrapped or micro-cap type of opportunity.

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