Bootstrapping to $35 Million: BannerBuzz CEO Nishant Shah (Part 3)

Nishant Shah: In 2017, we were very aggressive in acquiring new customers. That’s when our marketing strategy changed a lot. From just one channel, now we have multiple channels. We came in with affiliates, email marketing, and display marketing. We had a much larger budget allocated to marketing versus almost nothing. That helped a lot.

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Featured Videos

Rendezvous Online Recording: February 11, 2020

Some audience questions answered by Sramana: • Which mistakes should be avoided in a PaaS ecosystem strategy? • What are some case studies of startups killed by overfunding? • What is blitzscaling in tech entrepreneurship and how do you feel about it? • What is the best strategy for a startup to be acquired by

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Bootstrapping to Exit: Imagine Easy Solutions CEO Neal Taparia (Part 2)

Sramana Mitra: If they came to your site, what would they do? Neal Taparia: They would go there when they’re writing papers to start documenting their information. We had launched this site after putting it together over two months. Students would go there. Say they were using Catcher in the Rye, all they would have

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Thursday, April 23 – 482nd 1Mby1M Mentoring Roundtable for Entrepreneurs

Entrepreneurs are invited to the 482nd FREE online 1Mby1M mentoring roundtable on Thursday, April 23, 2020, at 8 a.m. PDT/11 a.m. EDT/5 p.m. CEST/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea. You’ll receive straightforward feedback, advice on next steps, and answers to any of your

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Bootstrapping to $35 Million: BannerBuzz CEO Nishant Shah (Part 2)

Sramana Mitra: What was the insight in terms of customer acquisition for instance? What clicked? Nishant Shah: When you’re growing the business and you’re bootstrapping it, it always depends on how much money you have. You want to spend more on marketing because you want to grow that way, but you have to have your

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481st 1Mby1M Entrepreneurship Podcast With Joshua Posamentier, Congruent Ventures

Joshua Posamentier is Co-founder and Managing Partner at Congruent Ventures, a firm focused on sustainability oriented technology ventures.

Bootstrapping to Exit: Imagine Easy Solutions CEO Neal Taparia (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  We’re big fans of bootstrapping to exit case studies. This is a wonderful one. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in what kind of background?

481st Roundtable Recording on April 16, 2020: With Joshua Posamentier, Congruent Ventures

In case you missed it, you can listen to the recording here: 481st 1Mby1M Roundtable April 16, 2020: Joshua Posamentier, Congruent Ventures