Bootstrapping to $20 Million: Jagan Reddy, CEO of Leeyo Software (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page.  Jagan built a niche software that solved a very specific problem and started selling it to enterprises for a lot of money. This story is a textbook case study of how well you can scale with no outside financing if you can identify a burning pain

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Catching Up On Readings: Nobel Prize for Literature and Economics 2016

The Nobel Prize for Literature and Economics were announced last week. This feature from The New York Times looks at the radical decision of awarding the highest literary award to Bob Dylan, the poet laureate of the rock era. For this week’s posts, click on the paragraph links.

Morphing a B-to-C Idea to a B-to-B Business: Andrew Witkin, CEO of StickerYou (Part 7)

Sramana Mitra: Customer acquisition strategy-wise, what works for you the best? Andrew Witkin: I’m in a few tech groups that are very strong SaaS businesses. For them, it’s very much that whole customer on ramping process. Of course, the sales team is very much responsible for that. They need to acquire customers when you’re a

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Morphing a B-to-C Idea to a B-to-B Business: Andrew Witkin, CEO of StickerYou (Part 6)

Sramana Mitra: We haven’t really talked about the ramp curve. You launched the business in 2010? Andrew Witkin: Yes, in February 2010. By the fall of 2010, we made it a little more accessible for do-it-yourselfers. We allowed people to do templates so they can make a page of circle stickers only and not have

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October 20 – 326th 1M/1M Mentoring Roundtable For Entrepreneurs

Entrepreneurs are invited to the 326th FREE online 1M/1M roundtable mentoring session on Thursday, October 20, 2016, at 8 a.m. PDT/11 a.m. EDT/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any

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Morphing a B-to-C Idea to a B-to-B Business: Andrew Witkin, CEO of StickerYou (Part 5)

Sramana Mitra: What happened when you went live? What was the market telling you? Andrew Witkin: This is always the fun part, right? You get so excited thinking that you know what the market is. I think the irony or the quick learning for us was that skateboarders don’t have a ton of money. When

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325th Roundtable Recording On October 13, 2016

In case you missed it, you can listen to the recording here:

5 Thought Leaders in Healthcare IT

The cost of healthcare is a hot issue since costs can be prohibitive, not only for the average person, but for employers and providers too. Improvements in IT are expected to reduce these expenditures dramatically, to help keep healthcare costs down without sacrificing the quality of care that patients receive. The opportunities in Healthcare IT are

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