Morphing a B-to-C Idea to a B-to-B Business: Andrew Witkin, CEO of StickerYou (Part 2)

Andrew Witkin: I was fascinated with the experience of building blocks and observing the behavior of children. I was fascinated with digital marketing because of all the customization that you could do. Facebook had just started to come. This was 2007. We also owned a craft company that did coloring crayons, markers, and stickers. I was

Read Full Article »

Featured Videos

Are There VCs Who Fund Fat Startups at the Concept Stage?

Bootstrapping to $23 Million: Michael Nemeroff, CEO of RushOrderTees (Part 2)

Sramana Mitra: Who was making these t-shirts? Michael Nemeroff: They had a friend in the industry who did the printing for them. It wasn’t a partnership. It was like, “I have my own business. Do you want to start your own?” They went to the same guy to do the printing. Sramana Mitra: You decided

Read Full Article »

Morphing a B-to-C Idea to a B-to-B Business: Andrew Witkin, CEO of StickerYou (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Andrew started with a B-to-C idea but has built a business that is primarily B-to-B from a revenue standpoint. Learn more about the nuances. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and in

Read Full Article »

Thursday, October 13 – 325th 1M/1M Mentoring Roundtable For Entrepreneurs

Entrepreneurs are invited to the 325th FREE online 1M/1M roundtable mentoring session on Thursday, October 13, 2016, at 8 a.m. PDT/11 a.m. EDT/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any

Read Full Article »

Bootstrapping to $23 Million: Michael Nemeroff, CEO of RushOrderTees (Part 1)

If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. From setting up a printing machine in the dining room to $23 million in revenue, Mike’s RushOrderTees journey is one of steady, diligent execution. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were your born, raised, and in

Read Full Article »

Catching Up On Readings: Nobel Prizes 2016

Last week, the winners of the prestigious Nobel Prizes in the fields of Physics, Chemistry, Medicine, and Peace were announced. These features from The Guardian look at the top contenders for the Nobel Prize in Economics and Literature. For this week’s posts, click on the paragraph links.

Scaling a SaaS Business to 11,000 Customers: Booker.com CEO Josh McCarter (Part 6)

Sramana Mitra: What are some of the inflection points in the business when things started clicking in gear? We’ve talked about one of the key issues which is really turning into this metrics-driven organization. What other inflection points have you experienced in building this business? Josh McCarter: I think there are a few. The early

Read Full Article »