Sramana Mitra: How do you go to market? Are these sold as consumer devices? Are they sold as devices to doctor’s offices? How is the go-to market strategy structured? Olivier Hua: Initially, our products were sold through pharmacies. Sramana Mitra: A thermometer being sold through a pharmacy makes sense, but you’re talking about ECGs and
Sramana Mitra: What was the startup in 1981 and what was the environment in which that startup was coming together? Paula Tompkins: It was a very interesting time, around the birth of the personal computer. Adam Osborne had introduced his luggable computer. It was a CPM machine. The man that I went to work for
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Connected Medical Devices is an emerging trend in Healthcare. Read on to see how a company from France has been navigating and pushing that trend. Sramana Mitra: Let’s start at the very beginning of your journey. Where are you from? Where were you born, raised, and
In a singularly brilliant move, Microsoft just announced the acquisition of LinkedIn for $26.2 billion. Two questions are swirling in people’s minds: why, and why did LinkedIn sell?
Entrepreneurs are invited to the 309th FREE online 1M/1M roundtable mentoring session on Thursday, June 16, 2016, at 8 a.m. PDT/11 a.m. EDT/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Paula Tompkins started her bootstrapped digital marketing venture in 1985. She has navigated massive industry level shifts, three significant downturns, and has managed to remain relevant. The company today does $20M+ in annual revenue. Sramana Mitra: Let’s start at the very beginning of your journey. Where
The Electronics Entertainment Expo (E3) is going to be held in Los Angeles from June 12 to June 13. This feature from Engadget covers what is to be expected from the show, which is equivalent to a Paris Fashion Week for video game enthusiasts. For this week’s posts, click on the paragraph links.
Sramana Mitra: How did you find your investors? Manick Bhan: Most of the investors that we were connected to came through our networks. Along the way, we went to various events. I don’t recommend going to all of the tech events, but sometimes, some of them are good. You know which ones are good because