Entrepreneurs are invited to the 253rd FREE online 1M/1M roundtable mentoring session on Thursday, April 2, 2015, at 8 a.m. PST/11 a.m. EST/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea. You’ll receive straightforward feedback, advice on next steps, and answers to any of your questions. Others can
Keith Anderson: Prices are really a key driver of that ultimate decision to buy from one retailer versus another. The manufacturers of course are wary of deflation. They don’t want a race to the bottom. They introduce policies like minimum advertised price (MAP). MAP policy is a policy that retailers and manufacturers enter into voluntarily.
Keith Anderson: Besides exactly matching products, one of the fundamental, but not obvious ways we add value is through the matching of products that are not exactly identical. There is just one example—private label products, which are the products that the retailer sells under their own label or a private brand are often positioned as
Sramana Mitra: Let me see if I’ve got this. You help retailers with pricing information and you help manufacturers optimize their channels through these retailers. Is that a good summary? Keith Anderson: That’s a great summary. The retailers also care about assortment. We can also help them, very efficiently, identify products that they don’t carry and
Price personalization has been touted as the holy grail of e-commerce. This conversation brings to light the state of the union in the domain of price optimization, price intelligence, and price personalization. Sramana Mitra: Let’s start by setting some context for our audience of what Profitero does and what your background is. Keith Anderson: Profitero
Entrepreneurs are invited to the 253rd FREE online 1M/1M roundtable mentoring session on Thursday, April 2, 2015, at 8 a.m. PST/11 a.m. EST/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any
My recent book “Bootstrapping With A Paycheck” offers a close look at a mode of entrepreneurship that has become a major trend. Entrepreneurs are starting companies in droves while still holding onto their full-time jobs. Two interviewers, Amina Elahi from The Chicago Tribune and Katherine Harvey from Union Tribune San Diego, asked me the same
This feature on CNN looks at the milestones in the 30-year journey of the dot-com era since the first .com domain was registered on 15 March, 1985. For this week’s posts, click on the paragraph links.