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Thought Leaders in Mobile and Social: Steve Wadsworth, CEO of Tapjoy (Part 3)
Sramana Mitra: What trends do you see in the industry’s treatment of the users that are not going to be high-monetizing users. I have one observation about the industry in general. I’m not talking about just mobile. The Internet is really saddled with an incredibly high number of free riders. Steve Wadsworth: I think that’s
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Catching Up On Readings: A Brief History of Failure
The New York Times Magazine in its Innovations Issue presents a gallery of technologies that we lost or an invitation to consider alternate futures. Some of what might have been is fantastical: a subway powered by air, an engine run off the heat of your palm. Some of what we lost, on the other hand,
Thought Leaders in E-Commerce: Suchit Bachalli, CEO of Unilog (Part 3)
Sramana Mitra: We’re with you. One thing you’ll find is that our audience is a sophisticated audience. We know the space. I got your point that you are trying to provide something that is more comprehensive to the mid-market that can give a lot of the functionalities that is available in the higher-end of the
Building a Healthcare IT Company out of Georgia: Reach Health Founder Grant Kohler (Part 4)
Sramana Mitra: During the bootstrap stage, what happened in terms of customers? What were you able to bring together and who were these customers? Who were your target customers to begin with and then how did you acquire those customers? Grant Kohler: Being based out of an academic medical center, we were very fortunate that our
Thought Leaders in Mobile and Social: Steve Wadsworth, CEO of Tapjoy (Part 2)
Sramana Mitra: With that overview, can you double-click down on some of the trends in each of those vectors? Let’s take acquisitions. What are the key trends in mobile app customer acquisition right now? Steve Wadsworth: In the early days, the focus of the publishers was to just acquire as many users as they could. They
Thought Leaders in E-Commerce: Suchit Bachalli, CEO of Unilog (Part 2)
Suchit Bachalli: If you look at Grainger or Staples, they spend hundreds of millions of dollars in building that ecosystem. That ecosystem is built brick by brick, block by block with a wide variety of software products. Now, let’s look at the SMB space, say someone who has $600 million in revenue. They’re a B2B wholesale distribution
Building a Healthcare IT Company out of Georgia: Reach Health Founder Grant Kohler (Part 3)
Sramana Mitra: All these entities were equity partners as part of the licensing deal? Grant Kohler: That is correct. Sramana Mitra: In terms of getting the company off the ground, was there any funding involved? Did you bootstrap the business? Grant Kohler: We bootstrapped the business to get things started. The first thing that we tried
Nov. 20 – 239th 1M/1M Mentoring Roundtable For Entrepreneurs
Entrepreneurs are invited to the 239th FREE online 1M/1M roundtable mentoring session on Thursday, November 20, 2014, at 8 a.m. PST/11 a.m. EST/9:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any
