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Bootstrapping Using Services, Scaling Using Content Marketing: John Sundberg, CEO of Kinetic Data (Part 4)
Sramana Mitra: Unfortunately, that’s the problem with enterprise sales cycles. They are just so very long. John Sundberg: Exactly. I did so many demos of the software to them. It was ridiculous. In one of the demos I did for them, they had people from all over the world call. I had given a 1-800
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Thought Leaders in Cloud Computing: Jeff Lawson, CEO of Twilio (Part 2)
Sramana Mitra: Given that your primary positioning is that you are replacing hardware-based call center solution with a software and cloud-based call center solution, whom are you replacing in terms of vendors? Jeff Lawson: It’s the typical hardware-centric companies like Cisco or Via. These are people who are trying to sell you a monolithic, typically
Zero-Logistics eCommerce Businesses Kick Ass
Excerpt from my new book, From eCommerce To Web 3.0 A key factor for the success of an e-commerce business is the management of inventory and logistics. Especially for bootstrapping companies, this could be a major challenge. One way to work around this challenge is be a zero-logistics company. Shoplet, eComfort, and Car Part Kings
Design: The Missing Link in Silicon Valley’s Ecosystem of Innovation
By Guest Author Soren Petersen and Dr. Barry Katz Scattered across the globe, concentrated ecosystems are creating our future, from Formula One racing in Southern England, to new furniture design created in Northern Italy and high-tech consumer products designed in Silicon Valley. Design is a key factor in the development of all these cornerstones in
Bootstrapping Using Services from Montreal, Canada: Silanis CEO Tommy Petrogiannis (Part 7)
Sramana: How did your strategy work when it came to reaching credit unions? Tommy Petrogiannis: We ended up partnering with CUNA which does the technical due diligence for a community of 700 credit unions who do not have the technical resources to do that internally. CUNA will make recommendations for the best suppliers in any
Bootstrapping Using Services, Scaling Using Content Marketing: John Sundberg, CEO of Kinetic Data (Part 3)
Sramana Mitra: How did you go around that problem? John Sundberg: We took the product and we broke it up into a whole bunch of smaller pieces. That big suite application had a survey application, scheduling application, workflow application, and form generation system. We broke them into smaller pieces so that we could then add in
Thought Leaders in Cloud Computing: Jeff Lawson, CEO of Twilio (Part 1)
Did you know that the core technology at the heart of apps like Uber and Lyft is a relatively lesser known cloud-based communication platform called Twilio? Read on! Sramana Mitra: Let’s introduce our audience to yourself as well as Twilio to begin with. Jeff Lawson: I’m the CEO and Co-founder of Twilio. Twilio is communication-as-a-service.
229th Roundtable Recording On September 11, 2014
In case you missed it, you can listen to the recording here:
