Sramana Mitra: How did you fund the company? Assaf Rappaport: The company started with an investment from Sequoia Capital. Sramana Mitra: So you raised concept financing from Sequoia? Assaf Rappaport: Yes. Sramana Mitra: That’s very unusual. How did you manage to do that? That’s happening very rarely nowadays in the industry.
Is there an age bias in Silicon Valley? Perhaps. It is true that all the entrepreneurs who have built major breakthrough technology companies have been very young. Apple, Microsoft, Netscape, Google, Facebook – all were founded by entrepreneurs in their twenties (or teens). However, if you look closely, a large number of technology companies have
Sramana: So one of the key value points is that you can provide a platform solution as opposed to various point solutions. Do you offer incremental access to the platform? Ricardo Villadiego: Clients can start with one product and have the aspiration to implement the whole platform. The company was built around the crossover concept. We
Sramana Mitra: Where do you see services like Shutterfly going? Matthew Dornquast: People who focus on everything will ultimately win over the specialization. There is always some new temporal period where a new format will get off, but then the large platforms absorb them. Sramana Mitra: If you were to ask entrepreneurs to look at opportunities in
Sramana Mitra: If you look at the security budgets, security has always been an active area. Part of it is because there are all sorts of creative ways in which hackers tend to find ways to penetrate organizations. Also, there’s the constantly changing architectural issues. The whole cloud thing is relatively new. There is a
Sramana: What did you do after you raised the $11 million round of funding? Ricardo Villadiego: We literally took the company global. We added a lot of resources in the US to cover it coast to coast. We added sales offices all over the country as well as an innovation center in Atlanta where we
Sramana Mitra: There’s another question on something that I asked you earlier about. Google has an incredible P&L. They have a business model that just throws out cash. They don’t want to pay that cash as taxes so they’re doing all sorts of things for the consumers and small business to benefit them. They certainly
Sramana Mitra: The enterprise that is a customer of Salesforce, when it decides to access Salesforce.com, would access it through the Adallom network. Assaf Rappaport: Exactly. Bank of America or EMC who are using Salesforce, or Box, or whatever software applications they’re using; it’s their data that we are protecting. Of course, we are collaborating with