Sramana Mitra: It sounds like your business was entirely Panerai until what year? OJ Whatley: Until about 2003. Sramana Mitra: What did you do after 2003? OJ Whatley: Again, I’ve always loved watches. Panerai has captured my heart. In fact to this day, my license plate is Panerai. I fell in love with Panerai like
Sramana: Once you recognized the problem area, what were your next steps? Rob Hull: Our goal with building Adaptive Insights was to apply the concepts of ease of use in a cloud-based format to really attack the space that Hyperion was in. Sramana: Which specific problem did you go after as your killer app? Rob
Sramana Mitra: So your system recommends where to move the dollars to? John Wallace: Correct. Sramana Mitra: How do you sell this solution? What part of your organization is buying and how is the sales cycle?
Sramana Mitra: Talk a bit more about some of the granular details of specific elements? OJ Whatley: In 2000, I walked into a watch store and I happened to pick up these hardcover books on the history of Panerai. They were like coffee table books. I went on eBay and found about eight of these
In case you missed it, you can listen to the recording here:
Entrepreneurs are invited to the 214th FREE online 1M/1M roundtable mentoring session on Thursday, May 8, 2014, at 8 a.m. PDT/11 a.m. EDT/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any
Sramana: It sounds like you discovered the business need by recognizing the lack of tools for CFOs, and that you discovered the lack of those tools while you were working as a CFO consultant. Is that a correct statement? Rob Hull: Yes, that is. There were not good tools for planning, budgeting, forecasting, and analytics.
During this week’s roundtable we had a very interesting discussion on the subject of women, careers, children, and entrepreneurship. Last week, my article Talented Women: Please Do NOT Quit went viral on LinkedIn. As of this writing, the article has received 313,016 views, 8,009 shares, 4,007 Tweets, 891 comments, and 3,100 likes. So we invited readers