Entrepreneurs are invited to the 208th FREE online 1M/1M roundtable mentoring session on Thursday, March 6, 2014, at 8 a.m. PST/11 a.m. EST/9:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any
Sramana Mitra: Where is your contract manufacturer in the US? Peter Mann: They’re in Connecticut. Sramana Mitra: Are you selling the new product in the US only? Peter Mann: We sell in the US, Canada, and China.
Sramana: Who did the development on the technology while you started the business? Bhanu Chopra: Initially, I did everything. I was the project manager, the coder, and tHE visionary. While I was building the technology, I was also focused on selling it. I made several trips to the US and Europe to do road shows.
Steve Blank recently wrote a scathing piece on Silicon Valley’s demise: Why Facebook is Killing Silicon Valley. I teach entrepreneurship for ~50 student teams a year from engineering schools at Stanford, Berkeley, and Columbia. For the National Science Foundation Innovation Corps this year I’ll also teach ~150 teams led by professors who want to commercialize their inventions. Our extended
Sramana Mitra: Is this a cloud services business model? Yaacov Cohen: We are running as a mobile application on iOs, Androids, Blackberries, as well as desktops and laptops. We have multiple delivery models on mobile, cloud, and desktop. We’re trying to deliver this business consumer experience across all platforms. One of the big things is
Sramana Mitra: It’s mostly paid search-based customer acquisition – PPC? Peter Mann: That’s how we started. We have a brand that no one has ever heard before. It’s hard to get started and so PPC is the quick way to get up and going. It’s expensive, though. We’re trying to have PR and some other
Sramana: What was the premise of the company you founded in Chicago? Bhanu Chopra: It was essentially the same thing I was doing before. We were working with some very large firms in the Chicago area. We had four Fortune 500 clients and we helped them implement large CRM systems. We built a very good
Yaacov Cohen: Let’s say, if I want to look for a specific life insurance policy. I want to see who among my colleagues have been able to tailor an insurance portfolio to a specific scenario. I want to be able to use tags which are describing the specific scenario to search across a million documents