Sramana: We have found that if you fail to get a validated idea going with whatever resources you have, it is very difficult to raise additional money. Stan Nowak: I could not agree more. It was not just the money. It was the investment of sweat equity. During that angel-funded period, my partner and I
Entrepreneurs are invited to the 184th FREE online 1M/1M roundtable mentoring session on Thursday, August 22, 2013, at 8 a.m. PDT/11 a.m. EDT/8:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain straightforward feedback, advice on next steps, and she’ll answer any
Sramana Mitra: The user-generated content story has been going on since the middle of the 2000s. Daphne Kwon: The people that user-generated video persuades are separate from professional content that brands create. So, there is basically no overlap between people who are moved buy based on a social video and people who are moved by
According to a recent report by Internet and Mobile Association of India (IAMAI) and IMRB International, the Indian e-commerce market is expected to grow 33% this year to Rs. 62,967 crore (~$7.5 billion). The market remains dominated by the online travel segment, which contributes 73% of revenues for the year. The remaining 23% comes from
Sramana: When you were starting Silverlink, did you envision it being a consumer-facing product? Stan Nowak: Yes, we envisioned it being a consumer product that we could sell through channels. Unfortunately, at that time in the marketplace there were no well-developed channels. There were no social media channels, and consumer markets were very expensive to
Daphne Kwon is the chief executive officer of Expo TV, a free-to-join community where consumers post “videoopinions” about products and services they acquired. Daphne studied at Harvard Business School and was a financial analyst at Morgan Stanley, senior analyst at The Walt Disney Company, and CFO at Oxygen network, among other positions. In this interview
Sramana Mitra: You became one of the major SAP Hana developers. You are part of the SAP Startup Focus program. Now you have core expertise in doing facility management and energy optimization for hospitals. When you go back to the SAP Startup Focus program, are they able to match you up with all the hospital
If you haven’t already, please study our Bootstrapping Course and Investor Introductions page. Stan Nowak is the founder and CEO of Silverlink, a healthcare consumer outreach company. Under Stan’s leadership, Silverlink has developed a flexible communications technology, proprietary analytics capabilities and a team with deep industry expertise. Stan’s background includes more than 22 years of general and executive management