Thursday, Feb. 28 – 163rd 1M/1M Roundtable For Entrepreneurs

Entrepreneurs are invited to the 163rd FREE online 1M/1M roundtable mentoring session on Thursday, February 28, 2013, at 8 a.m. PST/11 a.m. EST/9:30 p.m. India IST. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Ms. Sramana Mitra. You’ll gain constructive feedback and she’ll answer any of your questions.

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How to Sharpen Focus and Own a Market: Imprivata CEO Omar Hussain (Part 5)

Sramana: Who was your competition? Omar Hussain: We had a lot of other software-only competitors that were directory centric. We were the only solution that was packaged as an appliance that did not require a directory service, so from that perspective we had no direct competitors. We had an application profile generator which was a

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Thought Leaders in Big Data: Interview with Andy Nibley, CEO of Yieldex (Part 2)

Sramana Mitra: The situation you described – three or four salespeople targeting the same customer and selling four ads – based on your technology, how does the publisher organize itself to be able to tackle that? Andy Nibley: Our technology keeps track of targets and the overlaps between inventories. All of those salesmen are pulling

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Thought Leaders in Mobile and Social: Interview with Khris Loux, CEO of Echo (Part 5)

Sramana Mitra: That is very interesting. What do you charge? What does ESPN pay you for something like this? Khris Loux: It is use based. It is like a cellphone plan – according to page views. Up to $100 million is a certain price. Up to a billion is another price. It is like a

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How to Sharpen Focus and Own a Market: Imprivata CEO Omar Hussain (Part 4)

Sramana: What steps did you take in terms of process to achieve that rocket in sales? Omar Hussain: Philosophically, I have always believed that people ask the wrong questions when they talk to customers. They always try to sell them the idea. Most human beings who are being sold something based on an idea will

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Thought Leaders in Big Data: Interview with Andy Nibley, CEO of Yieldex (Part 1)

Andy Nibley is the CEO of Yieldex, an Internet advertising software firm. In this interview Andy talks about how Yieldex helps its customers achieve a higher return on their advertising expenditures and how the company applies big data analytics to achieve those goals. Furthermore, he gives insights as to how the market is developing and

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Thought Leaders in Mobile and Social: Interview with Khris Loux, CEO of Echo (Part 4)

Sramana Mitra: How does the consumer access that experience? Where do you show up? Does the stream show up on my Facebook page or on NBC’s site, where you are having an engagement with the Law & Order cast? Help us to understand how it is deployed.

How to Sharpen Focus and Own a Market: Imprivata CEO Omar Hussain (Part 3)

Sramana: The terms for accepting the term sheet involved your joining the company. Did the founders stick around after you came on board? Omar Hussain: There were originally two co-founders. One left and the other, David, remained. He is still here today, and he is essentially my partner. We got funded and within four months

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