Building the World’s First Mobile Rewards Network: Brian Wong, 20-Year-Old Founder of Kiip (Part 7)

Sramana: Would you give us an example that illustrates the difference between ad and reward with one of your brands and game partners? Brian Wong: Sure. You can play a game like Unblock Me. When you finish a level and complete the puzzle then you get a notification that you just got something from Best

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1Mby1M Deal Radar 2012: XBOSoft, San Francisco, California

XBOSoft (XBO) is an international firm based in South San Francisco that specializes in software quality assurance. It has branch offices in the Netherlands and Norway. XBO uses practical quality assurance processes combined with deep technical expertise to serve clients and deliver a full range of QA consulting and testing services, including quality process assessment,

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Building the World’s First Mobile Rewards Network: Brian Wong, 20-Year-Old Founder of Kiip (Part 6)

Sramana: Would you talk some about your co-founder? What are the skill sets each of you brings to the company? Brian Wong: I have two co-founders, Amadeus Demarzi and Courtney Guertin. I knew Courtney from my time at Digg. He was one of the engineers who first interviewed me. He left a month before I

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Thursday, April 12: 122nd FREE Online 1M/1M Roundtable For Entrepreneurs

Entrepreneurs are invited to the 122nd FREE online 1M/1M roundtable on Thursday, April 12, 2012, at 8:00 a.m. PDT/11:00 a.m. EDT/8:30 p.m. India. If you are a serious entrepreneur, register to “pitch” and sell your business idea to Sramana Mitra. You’ll gain constructive feedback and she’ll answer any of your questions. Others can “attend” to

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Seed Capital: Kae Capital Managing Director Sasha Mirchandani

As you may know, I’m a strong supporter of bootstrapping. But I understand that some companies simply can’t get off the ground without significant financing from investors like those at Kae Capital. My interview with managing director Sasha Mirchandani will help entrepreneurs who are looking for seed capital to understand what to expect if they

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Building the World’s First Mobile Rewards Network: Brian Wong, 20-Year-Old Founder of Kiip (Part 5)

Sramana: What was the first case study you were able to develop? Brian Wong: We did a case study with popchips. Our case studies were still limited. We did not have the full gamut of details that a half billion dollar ad network would have. We just had a version that we could show, and

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What is an Entrepreneurship?

Building the World’s First Mobile Rewards Network: Brian Wong, 20-Year-Old Founder of Kiip (Part 4)

Sramana: When you reached out to major brands, were you reaching out to the CMOs? Brian Wong: I reached out to CMOs and agency partners. I reached out to anybody that I could get a hold of. I realized that the community was quite small. If you had a few key people on your side,

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