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Blog » Archive for May, 2011

Monetizing Free Traffic That Refuses To Convert To Premium: SocialVibe CEO Jay Samit, Los Angeles (Part 3)

Posted on Sunday, May 1st 2011

Sramana: What is the use case for the donation-driven advertising? Jay Samit: If you are on Causes or SociaVibe.com and you want to make clean drinking water to people then the value proposition is that if you watch an advertisement, a company like Nestlé will give a donation to charity: water.

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