Taking On Microsoft And Google From India: InstaColl Founders Sumanth Raghavendra, Kaushal Cavale, And Their Mentor Sabeer Bhatia (Part 6)

SM: I really like to go-to-market strategy. Who developed it? SR and KC: The three of us together. SM: It seems that Sabeer’s role today is very active. Is that right? SR and KC: Absolutely. He has told us that the first phone call he makes when he wakes up and his last phone call

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Taking On Microsoft And Google From India: InstaColl Founders Sumanth Raghavendra, Kaushal Cavale, And Their Mentor Sabeer Bhatia (Part 5)

SM: Do you have a sense of who your 70,000 beta users are? Have you asked them why they are interested in your product? SR and KC: Most of them are people who have already tried apps such as Google Docs and are obviously not satisfied. They want a collaborative app but are not willing

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Taking On Microsoft And Google From India: InstaColl Founders Sumanth Raghavendra, Kaushal Cavale, And Their Mentor Sabeer Bhatia (Part 4)

SM: Tell me more about the architecture underpinning your product. What enables you to do what you can now do in the browser? SR and KC: We explored many options. The first thing that came to mind were plug-ins. Even though the browser is popular for HTML, there are numerous plug-ins that make a supplemental

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Taking On Microsoft And Google From India: InstaColl Founders Sumanth Raghavendra, Kaushal Cavale, And Their Mentor Sabeer Bhatia (Part 3)

SM: Back to you, Sumanth and Kaushal. Once Sabeer became your mentor and your financing partner, how did the company’s strategy evolve? SR and KC: Up to that point we were very conservative because we did not have a lot of money. We had shut down our services group completely because it didn’t make strategic

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