Sramana Mitra: According to you, you are operating at the very end of the big data spectrum. There are infrastructure players that provide the infrastructure for big data to be processed and researched. Then there are the applications that provide the domain knowledge and the logic based on such data. You provide the presentation layer on top of all that to present the data in a such a way that it can easily be digested.
Stew Langille: That is 100 percent correct.
SM: I am sure, since you are trying to be a major player in this space, you are able to identify the three leaders in those layers.
SL: In terms of the first layer, you should be looking at companies that are working with Hadoop databases. Cloudera is a name in the space that we are very familiar with. 1010data is another name. Even IBM is a name you are looking for. SAP as well. This is a big data analytics company that is coming up in this space and buying a lot of smaller companies. A lot of the smaller companies that have come into this space are being bought or have been bought. That is the area of the industry that has been developed first. This is where people saw the initial opportunity in big data. They knew this was the first step in the chain and it had to be done. Some of these players have been around for a while. We see the landscape of who is out there and is part of the chain.
SM: What about Splunk?
SL: Splunk as well, definitely. They are a local company in San Francisco. The next stage is the analysis side of big data: analyzing trends, for example. From a private perspective, they have done a lot in terms of the industry. Tableau, which is more in the industry of retail offerings, will also continue to grow. I know them very well.
SM: I know Tableau, too. We have done a big story on Tableau in the past.
SL: What happens a lot is that somebody wants to analyze something. They send it to Tableau, and they bring it to us to have it visualized. We also have a content partnership with them. Tableau has done a good job with going with the space. They have been around for a while, and I think they have some interesting offerings. Then there are companies that are more in the imitation industry. The people at GoodData are doing interesting things in terms of translucent dashboard visualization. There is also Josh James and Domo. Those guys are really just getting started in the DI sector. They have a very specific tool, but there are interesting things they are working on. Google is also interesting with their fusion tables. You always have to keep an eye on what Google is doing. Those are all interesting players in the space.