“A particularly valuable characteristic of these [Entrepreneur Journeys] books is that Mitra’s own thinking on the theme of each book is organized into a clearly-structured argument which is then expressed in brief, lucid essays, which are themselves then amplified with really informative and productive interviews she conducts with successful entrepreneurs whose experience in the area discussed is instructive. I have found that these interviews are also filled with terrific and hard-won insight into more generally important – even vital – aspects of management, making these books a real treasure to read.
The latest in this series is certainly no exception. It builds on the overall trend of the arguments in the book series, which began by describing the entrepreneurial process, moved on to discuss core managerial approaches for succeeding with it, to – in the current book, Innovation – analyzing the importance of the entrepreneurial function itself to a vibrant, healthy economy. In this context, innovation as an economic activity that produces groundbreaking advances is the focus, rather than the incremental process-improvement form of innovation that many managers concern themselves with.”
You can read the entire review here.
Sramana Mitra’s Entrepreneur Journeys, Bootstrapping: Weapon Of Mass Reconstruction, Positioning: How To Test, Validate, and Bring Your Idea To Market and Innovation: Need Of The Hour are all available from Amazon.com. Entrepreneur Journeys and Bootstrapping, published by Hachette India, are for sale in bookstores in India.
This segment is a part in the series : Entrepreneur Journeys Book Review