Forbes Column 08: Deconstructing The Cloud
My new column Deconstructing The Cloud attempts to demystify the various nuances of cloud computing and offer you a framework, yet again.
If you want to play with equations, as we have done in Web 3.0 and Enterprise 3.0, we could say:
Cloud Computing
= (SaaS + PaaS + IaaS + DaaS+ SaaS-enabled-BPO)
= ((S+P+I+D)aaS + SaaS-enabled-BPO)
It’s a bit clumsy, I must admit, and doesn’t have the elegance of my Web 3.0 formula. But I thought I’d let you play with it anyway!

This segment is part 39 in a 52 part series 'SaaS-ing' Back At The Economy →
Jump to part: Connecting With Your Intimate Bot, The Gap in Google's Defenses, A Recession-Proof Corner of the Tech Sector, eBay's Bounce-Back Opportunity, How To Dig Out Yahoo's Treasures, The Microsoft-Yahoo! Battle Plan, What Microsoft Should Do While Yahoo! Dithers, The Next VMWare, The Smartest Unknown Indian Entrepreneur, The Coming Death of Indian Outsourcing , India - Cash Rich, Product Poor, How to Save the World's Back Office, Latin America's eCommerce Leader, The Next Indo-China War, The Real VCs of Silicon Valley, Fund Envy, Bootstrap Yourself, The Coming Convergence, Lighting The Way In India, Hydro-Alchemy, How Amazon Could Change Publishing, A Technological Fix For Education, How Technology Can Save Retailers, Mobile Microfinance, How To Heat Up Solar, How Chip Toolmakers Can Survive, Kill The Business Trip, Water Firm Enlivens IPO Market, Web-Savvy Authors Reap Fame, Fortune, Peeking Inside the iPhone, Bootstrapping, Montana Style, Entrepreneurs Flock To Online Travel, Silicon Lazarus, Carts Ahead Of Horses, Weapon Of Mass Reconstruction, Barack Obama' s Finance Lesson, Stimulus Package For Entrepreneurs, Building A Smarter Corporation, Deconstructing The Cloud, 'SaaS-ing' Back At The Economy, Web 3.0: Not yet, My Adventure With Amazon, An S.O.S. To Silicon Valley, OLPC’s Last Billion, Capitalism Revisited, Bargains For Private Equity, President Obama: Listen To Entrepreneurs, Perilous Protectionism, Healing Health Care, Stop The Fear Epidemic, Obama: Think Smart Cards, 'Edutainment' Needs Entrepreneurs


[...] iForem has 30 customers, with the number of content organizer users growing monthly at the rate of 125%. The company did not provide the names of its customers or provide any revenue information. However, iForem did quote the Gartner Group’s 2005 estimates of $6.5 billion for master data management (MDM) and $250 million for software escrow (SE) to give an idea of the software/IP escrow market size. However, Gartner’s MDM estimate includes products that large enterprise software companies like SAP and Oracle sell, to organize master data inside of large corporations. Thus, I don’t think MDM is the right category to bucket iForem under. In fact, from a positioning point of view, the best category for the company would be Infrastructure-as-a-Service (IaaS). [...]
[...] iForem has 30 customers, with the number of content organizer users growing monthly at the rate of 125%. The company did not provide the names of its customers or provide any revenue information. However, iForem did quote the Gartner Group’s 2005 estimates of $6.5 billion for master data management (MDM) and $250 million for software escrow (SE) to give an idea of the software/IP escrow market size. However, Gartner’s MDM estimate includes products that large enterprise software companies like SAP and Oracle sell, to organize master data inside of large corporations. Thus, I don’t think MDM is the right category to bucket iForem under. In fact, from a positioning point of view, the best category for the company would be Infrastructure-as-a-Service (IaaS). [...]