Kathy Hwang and Charles W. Bush
3strandinnovation
Kathy Hwang works with clients to create strategies to deliver powerful brand experiences through her consultancy, 3Strand Innovation. She has a BS in mechanical engineering from Massachusetts Institute of Technology and an MS in Industrial Design from Art Center College of Design. She gained expertise in analytical problem solving and manufacturing as an engineer at General Motors. She has worked with BMW DesignworksUSA as a research and strategy consultant for branding and experience design. Other projects include consulting with Nike and Walt Disney Imagineering.
Charles W. Bush specializes in filling the space between business and design. He recently completed a collaborative degree program between INSEAD International Business School in Singapore and Art Center College of Design. He is currently in California focusing on strategic business innovation. Previous work includes envisioning future customer trends and opportunities for Whirlpool and NTT Docomo and running creativity workshops for INSEAD. Most recently, he has been consulting with India’s telecom giant Bharti Airtel to increase collaboration at executive levels through new uses of environment and software.
- Building Your Brand Experience for Hard Times (Part 3)
- Building Your Brand Experience for Hard Times (Part 2)
- Building Your Brand Experience for Hard Times (Part 1)
- Redesign That: Online Personal Finance (Part 7)
- Designs of the Week: Blog Ad Space
- Redesign That: Online Personal Finance (Part 6)
- Designs of the Week: Blogs
- Redesign That: Online Personal Finance (Part 5)
- Redesign SramanaMitra.com
- Redesign That: Online Personal Finance (Part 4)
- Design to Fight Sex Trafficking
- Redesign That: Online Personal Finance (Part 3)
- Designs of the Week: Kitchen Design
- Redesign That: Online Personal Finance (Part 2)
- Designs of the Week: Political Campaign Posters
- Redesign That: Online Personal Finance (Part 1)
- Designs of the Week: Simplicity
- Design That Moves Business: What exactly is “customer-centric”?
- Designs of the Week: Organic Furniture Design
- Designs of the Week: Redesigning the Wine Experience
- Designs of The Week: The Best Interactive Website Designs
- Designs of The Week: The Best Interactive Car Websites
- Designs of the Week: The Hearth
- Design That Moves Business: An Unusual Place for Design
- Designs of the Week: Social Entrepreneurship
- Design That Moves Business: The Motorola RAZR Effect (Part 3)
- Design That Moves Business: The Motorola RAZR Effect (Part 2)
- Designs of the Week: Desserts
- Design That Moves Business: The Motorola RAZR Effect
- Designs of the Week: The Movie Theater Experience
- Design that Moves Business: Apple’s “Overnight” Success! (Part 3)
- Designs of the Week: Steampunk
- Design that Moves Business: Apple’s “Overnight” Success! (Part 2)
- Designs of the Week: Furniture
- Design that Moves Business: Apple’s “Overnight” Success! (Part 1)
- Redesign That: Design That Moves Politics? (Part 2)
- Redesign That: Design That Moves Politics? (Part 1)
- So...What is Design?


