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Forbes Column 08: Hydro-Alchemy

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My new Forbes column, Hydro-Alchemy, discusses the world’s upcoming water crisis and an entrepreneurial venture, Energy Recovery Inc., that is tackling the problem with a Sea Water Reverse Osmosis technology for water desalination. You may have read my interview with Hans Peter Michelet last year.

ERI has recently filed to go public.

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This segment is a part in the series : Forbes Column 08
. Connecting With Your Intimate Bot . The Gap in Google's Defenses . A Recession-Proof Corner of the Tech Sector . eBay's Bounce-Back Opportunity . How To Dig Out Yahoo's Treasures . The Microsoft-Yahoo! Battle Plan . What Microsoft Should Do While Yahoo! Dithers . The Next VMWare . The Smartest Unknown Indian Entrepreneur . The Coming Death of Indian Outsourcing . India - Cash Rich, Product Poor . How to Save the World's Back Office . Latin America's eCommerce Leader . The Next Indo-China War . The Real VCs of Silicon Valley . Fund Envy . Bootstrap Yourself . The Coming Convergence . Lighting The Way In India . Hydro-Alchemy . How Amazon Could Change Publishing . A Technological Fix For Education . How Technology Can Save Retailers . Mobile Microfinance . How To Heat Up Solar . How Chip Toolmakers Can Survive . Kill The Business Trip . Water Firm Enlivens IPO Market . Web-Savvy Authors Reap Fame, Fortune . Peeking Inside the iPhone . Bootstrapping, Montana Style . Entrepreneurs Flock To Online Travel . Silicon Lazarus . Carts Ahead Of Horses . Weapon Of Mass Reconstruction . Barack Obama' s Finance Lesson . Stimulus Package For Entrepreneurs . Building A Smarter Corporation . Deconstructing The Cloud . 'SaaS-ing' Back At The Economy . Web 3.0 . My Adventure With Amazon . An S.O.S. To Silicon Valley . OLPC’s Last Billion . Capitalism Revisited . Bargains For Private Equity . President Obama . Perilous Protectionism . Healing Health Care . Stop The Fear Epidemic . Obama . 'Edutainment' Needs Entrepreneurs

Comments

“ERI has recently filed to go public.” Please update. Is there a ticker symbol yet assigned?

Charles Cosky Saturday, May 10, 2008 at 3:16 PM PT

This seems like one of the biggest developments in making desal affordable, and this article is the first I’ve heard of the company. Is there a reason it isn’t given credit? Even the “Ways to Play Water” article linked at the bottom of the Hydro-Alchemy article, that mentions a bunch of exciting water companies, doesn’t note them at all. Am I missing something?

Jason Kaminsky Saturday, May 10, 2008 at 6:35 PM PT

Hi Sramana,

Great! I am glad to see that you are taking this on as a serious key column discussion.

Lets start with my key inspirer and best Personal Tutor at Salford Univerity, UK – that I ever had who is Dr. Mashelkar!: http://en.wikipedia.org/wiki/Raghunath_Anant_Mashelkar

If we use him as a role model we can move mountains and oceans!

Wonderful! This is exact burning topic of my other response couple of weeks back – free energy and water – READ: http://sramanamitra.com/2008/05/02/forbes-column-lighting-the-way-in-india/
Quote:
“I work in the Energy Industry. So I know this stuff!
There is a much vaster indefatigable source of energy than windmills/turbines or solar panels or geothermals … a 30 ft by 30 ft structure can pump 40 MW of power day and NIGHT – DAY AND NIGHT !!!
That is an equivalent of 2 to 3 MILLION GALLONS A DAY of FRESH WATER THAT CAN BE MADE WITH THAT “FREE” ELECTRICITY FROM THE OCEANS if used for that!” end quote.

Sramana, please keep it up … as no IItian ever responded to my earlier chanoti!

All others are really looked forward to respond to my earlier blog response!

Best Regards,

Kirti.

KP Sunday, May 11, 2008 at 3:16 PM PT

Charles, Jason -

Yes, the ticker is ERII. There has been a bit of coverage about ERI’s IPO on MSNBC and Marketwatch, but I agree with you, not enough, and nowhere near what they deserve.

They’re in quiet period now, but it’s also a factor of not being in the Silicon Valley system. The company has more an European culture, lot more discreet.

Sramana

Sramana Mitra Sunday, May 11, 2008 at 8:23 PM PT

[...] Michelet, Executive Chairman; stock analysis immediately after the IPO in Q308, my Forbes columns, Hydro-Alchemy and Water Firm Enlivens IPO [...]

Seven Tech Stocks For Long-Term Hold - Sramana Mitra on Strategy Sunday, July 13, 2008 at 7:23 AM PT

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