Trend Radar 2008: Emerging Markets
This morning, as I was doing the HP piece, it struck me how big an impact Emerging Markets are having on companies right now!
“HP has done well globally, a strong reason for it to be unfazed by the slowing US economy. In 2007, 67% of its total revenue was from outside the US. In the fourth quarter, Asia-Pacific grew by 20%, EMEA by 19% and Americas was up by 10%. BRIC countries grew 37% y-o-y in Q4 and accounted for 9% of total revenue.” Wow!
We’re also seeing interesting companies gaining critical mass in the Emerging Markets. I have covered Mercado Libre from Latin America, Naukri from India, and others. All are good examples of these markets becoming real markets, not just offshore manufacturing, development, or back-office facilities.
This is where I find Cisco’s emerging market weakness a matter of concern.
In 2008, there is likely to be a great deal more concept arbitrage in all of the emerging markets, especially those flushed with venture capital like India and China.
This segment is a part in the series : Trend Radar 2008
. The Convergence Device Movement . Device Usability . Miniaturization . Simplicity in Design . SaaS in the Enterprise . SaaS in SME . SaaS Impact on IT Infrastructure . Offshoring . Verticalization Everywhere . Emerging Markets . Turnarounds . Edutainment
[...] Enterprise, SaaS in SME, SaaS Impact on IT Infrastructure, Offshoring, Verticalization Everywhere, Emerging Markets, Turnarounds, Edutainment, Financing, Roll-Ups, and AcquisitionsFor many years, I have worked with [...]
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